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Bayerische Motoren Werke Aktiengesellschaft (BAMXF)

Unterbewertet
Consumer CyclicalAuto ManufacturersGermany

Fundamental

54

Kurs

$55.32

Marktkapitalisierung

$33.80B

Teil 1 · Was das Unternehmen wert ist

Übersicht

BMW designs, manufactures and sells premium cars and motorcycles under the BMW, Mini and Rolls-Royce brands, competing on the higher-margin end of the auto market rather than on volume. Alongside the vehicles themselves, it runs a financial-services arm that leases and finances the cars it sells, which is large enough to be reported as its own division even though its purpose is to support vehicle sales rather than operate independently.

Wie das Geld verdient wird

Automotive revenue is booked when a car or motorcycle is delivered to a dealer or customer, at prices that vary widely by model and market and that carry higher margins on premium models than on entry-level ones. Financial Services earns interest and fee income on the loans and leases it writes for BMW buyers, a revenue stream that grows with vehicle sales but is reported and accounted for separately, with meaningful revenue eliminated on consolidation because it overlaps with cars already counted in the automotive figures.

Umsatz nach Segment

Automotive78%

Design, production and sale of BMW, Mini and Rolls-Royce vehicles; the core of the group's revenue and earnings.

Financial Services21%

Loans, leases and insurance products sold alongside vehicle purchases, mainly to support automotive sales.

Motorcycles1.5%

BMW-branded motorcycles, a small and stable niche next to the much larger car business.

Wettbewerbsvorteil

Marke · Schmal

The BMW badge, and Rolls-Royce even more so, allows the company to charge prices well above the cost of an equivalent mass-market car, and brand loyalty keeps many owners buying the same marque repeatedly. It is a narrow rather than wide moat because Mercedes-Benz and Audi offer comparably strong premium brands in the same segments, so BMW is competing among equals rather than standing alone.

Was die Nachfrage antreibt

Zyklisch

Premium vehicles are a large discretionary purchase, so sales rise and fall with consumer confidence and credit conditions more than essential goods do. The company has flagged China specifically as a source of swings in recent periods, where intense local competition and weaker demand pulled deliveries down sharply even while other regions held up better.

Wichtigste Risiken

  • Weakening demand and competition in China — Chinese deliveries fell sharply in 2025 amid intense local competition, and the company has pointed to growing geopolitical tension and volatility in that market as a factor that complicates long-range planning.
  • Tariffs and trade policy — Tariff changes and currency developments were cited as factors that shaped results in 2025 and require flexibility from the organization, given BMW's global manufacturing and export footprint.
  • Financial Services credit exposure — The financial-services division carries credit risk on the loans and leases it writes for vehicle buyers, which rises if economic conditions weaken and customers struggle to make payments.

Die Argumente dafür

Buyers argue that the BMW and Rolls-Royce brands preserve pricing power that mass-market carmakers lack, that weakness in China is cyclical rather than permanent, and that the financial-services arm adds a steadier, fee-like income stream on top of vehicle sales.

Die Argumente dagegen

Sellers worry that a 12.5% drop in Chinese deliveries in 2025 reflects a structural loss of ground to local premium and electric-vehicle brands rather than a temporary dip, and that tariffs and currency swings add cost pressure the company cannot fully offset through pricing on a highly discretionary product.

Written by the editors, published on 18. August 2026

Direct competitors

Who this company fights with for the same customers

Compare

Generated on 18. September 2026 with claude-haiku-4-5 — shared with all users

P/E: 6.1Score: 55Market cap: $20.89B

Through Audi and Porsche it covers the same premium and sports segments as BMW and the MINI brand, competing model by model in the German home market and in fleet sales across Europe.

P/E: 328.5Score: 49Market cap: $1.49T

It takes the same high-margin electric customers BMW is courting with its i-series, and outsells BMW in the US premium segment on the strength of its software and charging network.

Mercedes-Benz Group AGMBG

Its closest rival by volume and price point, selling premium sedans and SUVs to the same buyers in Europe, the United States and China, with 1.98 million cars delivered in 2024 against BMW's 2.20 million.

Toyota Motor Corporation (トヨタ自動車株式会社)7203

Its Lexus division competes directly with BMW in premium sedans and SUVs, above all in the United States and Japan, where hybrid powertrains are its main argument against the German brands.

NIO Inc. (蔚来)NIO

It is one of the Chinese premium electric brands eroding BMW's position in China — BMW's largest market, where deliveries fell 13% in 2024 — by offering richer technology at comparable prices.

Bilanz & Liquidität

Umsatz

$127.11B

Letzte 12 Monate bis zum zuletzt gemeldeten Quartal — Schätzung aus Kennzahlen je Aktie

Nettogewinn

$6.18B

Letzte 12 Monate bis zum zuletzt gemeldeten Quartal — Schätzung aus Kennzahlen je Aktie

Freier Cashflow

$1.71B

Gesamtes Eigenkapital

$95.30B

Gesamtverbindlichkeiten

$116.79B

Current Ratio

1.15

Zinsdeckungsgrad

-

Schulden/EBITDA

8.47

Gewinn je Aktie

Umsatz & Nettogewinn

Freier Cashflow

Ertragsaufschlüsselung

Historische Aufstellung

Margen im Zeitverlauf

Verschuldung im Zeitverlauf

Wie schwer die Schulden wiegen

Wachstumsraster

Wachstum — Umsatz

Innerer-Wert-Schätzung

ZyklischUnterbewertet

Innerer Wert

$86.77

Aktueller Kurs

$55.32

Sicherheitsmarge

+36.2%

Innerer-Wert-Spanne

$68.91 - $104.64

Streubreite zwischen den verwendeten Bewertungsmethoden, kein statistisch kalibriertes Konfidenzintervall.

Bewertungsmethoden

Kursziel der Analysten:$72.72
Diskontierter Cashflow (DCF):Nicht anwendbar für diesen Unternehmenstyp
Gewinnmultiplikator (P/E):$72.43
Graham-Wachstumsformel:Nicht anwendbar für diesen Unternehmenstyp
Ertragskraftwert (EPV):$109.38
Gerechtfertigtes P/B:Nicht anwendbar für diesen Unternehmenstyp
Dividendendiskontierung (Gordon):Nicht anwendbar für diesen Unternehmenstyp
P/FFO, Funds from Operations:Nicht anwendbar für diesen Unternehmenstyp
Gewinn im Zyklusmittel:Nicht genügend Daten zur Berechnung
Umsatzmultiplikator:Nicht anwendbar für diesen Unternehmenstyp
Analystenkonsens:Halten (13B / 12H / 5S)
Letzte Gewinnüberraschung:-9.39%

Bewertungskennzahlen

P/E-Verhältnis

5.36

ROE

6.6%

P/B-Verhältnis

0.35

P/FCF

19.76

Bruttomarge

14.3%

ROIC

2.5%

Rentabilitäts-Radar

Wertschöpfung (Wettbewerbsvorteil)

ROIC

2.5%

WACC

2.2%

ROIC − WACC

+0.2 pp

Der ROIC liegt etwa auf Höhe der Kapitalkosten: Das Unternehmen deckt gerade eben seine Kapitalkosten.

Fundamentalanalyse-Kriterien

Bestanden (11)

  • P/FCF 19.76
  • P/B Ratio 0.35
  • Debt/Equity ratio
  • Operating Margin 6.3%
  • Positive Free Cash Flow
  • Current Ratio
  • Price below Graham Number
  • Revenue Growth 5Y 6.2%
  • Earnings Surprise avg 2.9%
  • PEG Ratio 0.35
  • Net Margin Trend 5.5% vs 5.1%

Nicht bestanden (10)

  • Price CAGR -3.68%
  • ROIC 2.5%
  • Gross Margin 14.3%
  • CapEx intensity
  • Debt/EBITDA
  • DCF valuation (Fairly valued)
  • ROE 6.6%
  • Analyst Consensus 43% Buy
  • Earnings Quality (OCF/NI) 0.55
  • Piotroski F-Score 1/9

Nicht verfügbar (6)

  • EPS data insufficient
  • Dividend Payout NaN%
  • Interest Coverage
  • Return on Tangible Assets
  • Low reliance on intangibles
  • Share Dilution (missing shares data)

Piotroski F-Score

1/9

Ernsthafte finanzielle Bedenken

score
criteria

Gewinnqualität

0.55

Mittel: Gewisse Differenz zwischen Gewinn und Cashflow

Aktienverwässerung

-

Aktienrückkäufe. Aktionärsfreundlich

Institutionelle Beteiligungen

Für dieses Unternehmen liegen keine institutionellen Meldungen vor.

Unternehmensführung

Führungsteam

NamePositionAlter
Dr. Milan NedeljkovicCEO & Chairman of the Management Board56
Mr. Walter MertlMember of Management Board of Finance51
Jochen GollerMember of the Board of Management of Customer, Brands & Sales59
Dr. Joachim PostHead of Development & Member of the Board of Management54
Dr. Nicolai MartinMember of the Board of Management and Purchasing & Supplier Network47
Dr. Raymond WittmannMember of the Board of Management47
Ms. Dorothea Von BoxbergLabour Relations Director & Member of Board of Management51
Mr. Adam SykesHead of Investor Relations-
Dr. Andreas LiepeGeneral Counsel-
Mr. Alexander BilgeriHead of Communication Human Resources, Production, Purchasing & Sustainability50

Prüfungsrisiko

9

Vorstandsrisiko

6

Vergütungsrisiko

1

Aktionärsrechterisiko

1

Teil 2 · Der Preis und der Einstiegszeitpunkt

Dieser Teil sagt nicht, ob das Unternehmen etwas taugt: Er hilft bei der Wahl des Kaufzeitpunkts, nachdem die Fundamentaldaten überzeugt haben. Enthalten: technische Analyse, Potenzial, historische Drawdowns, Gamma-Exposure.

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