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lululemon athletica inc. (LULU)

Subavaliada
Consumer CyclicalApparel RetailCanada

Fundamental

83

Preço

$96.19

Capitalização de Mercado

$11.25B

Parte 1 · Quanto vale a empresa

Visão Geral

Lululemon designs and sells premium athletic apparel and accessories — leggings, yoga wear, outerwear — built around a technical, performance-oriented positioning that supports higher prices than mainstream sportswear brands. Unlike most apparel companies, it sells mostly through its own stores and website rather than through department stores or third-party retailers, which lets it control pricing and the in-store experience directly.

Como gera receita

Nearly all revenue comes from selling apparel and accessories directly to consumers, split between company-operated stores and e-commerce, with only a small wholesale and licensing contribution. Because it controls its own retail channel, lululemon has historically relied on scarcity and full-price selling rather than heavy discounting, though markdown activity has increased recently as growth in its home North American market has slowed.

Vantagem competitiva

Marca · Estreita

Lululemon built a loyal community around its brand and technical product quality that has supported premium pricing for years, reinforced by a direct retail model that keeps the shopping experience consistent. That advantage has weakened lately: revenue in its core Americas market has been flat to declining even as newer competitors like Alo Yoga and Vuori chip away at its positioning.

O que impulsiona a procura

Cíclico

Premium apparel is discretionary spending that consumers cut back on before necessities when budgets tighten, and lululemon's pricing sits well above mainstream athletic wear, making it more exposed to a pullback than value-oriented competitors. Growth has become increasingly dependent on international expansion, especially China, to offset a maturing North American market.

Principais riscos

  • Slowing growth in the core Americas market — Net revenue in the Americas has recently declined even as international regions grew, raising the question of whether the home market is approaching saturation or losing share to newer competitors.
  • Reliance on continued brand desirability — Premium pricing only holds as long as the brand stays culturally relevant; if consumer tastes shift toward newer athleisure labels, lululemon would likely have to discount more heavily, compressing margins.
  • Growing reliance on China for growth — China Mainland has become one of the fastest-growing regions for the company, which increases exposure to Chinese consumer sentiment, currency movements and geopolitical or regulatory friction between China and the United States.
  • International sourcing and tariff exposure — Apparel is manufactured through contract factories across several countries; changes in tariffs or trade policy directly raise input costs that the company must either absorb or pass on to price-sensitive customers.

Os argumentos a favor

Buyers argue that international expansion, led by China's strong double-digit growth, can more than offset a maturing North American business, and that lululemon's direct retail model and brand strength still support pricing that mass-market competitors cannot replicate.

Os argumentos contra

Sellers fear that a declining Americas business signals the brand has lost some of its premium cachet to newer athleisure labels, and that increased markdown activity shows lululemon is already having to compete more on price than its positioning was built to require.

Written by the editors, published on 18 de agosto de 2026

Direct competitors

Who this company fights with for the same customers

Compare

Generated on 19 de setembro de 2026 with claude-haiku-4-5 — shared with all users

P/E: 16.9Score: 64Market cap: $30.78B

Nike is the largest seller of performance athletic apparel worldwide and competes with lululemon for the same women's training, running and yoga wardrobe, both in its own stores and direct-to-consumer channels.

P/E: 18.2Score: 64Market cap: $24.90B

adidas competes for the same training, running and studio apparel customer, and is lululemon's most direct rival in the European and Chinese markets it is expanding into.

Alo Yoga (Color Image Apparel, Inc.)Not tracked

Alo Yoga sells premium yoga and studio-to-street apparel at lululemon price points and in the same city shopping districts, and roughly two thirds of its shoppers also buy from lululemon.

Vuori, Inc.Not tracked

Vuori targets the same premium activewear customer with comparable prices and mall and street-level stores, and about half of its shoppers also shop at lululemon.

The Gap, Inc. (Athleta)GAP

Through its Athleta banner, Gap sells performance and lifestyle apparel for women and girls in North American stores and online, the core segment lululemon built its business on.

Under Armour, Inc.UAA

Under Armour competes for the same technical training apparel and footwear purchases in North America and Europe, though at generally lower price points than lululemon.

Balanço & Liquidez

Receita

$11.09B

Últimos 12 meses (até 02/08/2026)

Resultado Líquido

$1.42B

Últimos 12 meses (até 02/08/2026)

Fluxo de Caixa Livre

$922M

Capital Próprio Total

$4.96B

Passivo Total

$3.49B

Rácio de Liquidez

2.19

Cobertura de Juros

-

Dívida/EBITDA

0.79

Resultados Por Ação

Receita & Resultado Líquido

Fluxo de Caixa Livre

Decomposição dos Resultados

Demonstração histórica

Margens ao longo do tempo

A dívida ao longo do tempo

Quanto pesa a dívida

Grelha do crescimento

Crescimento — Receitas

Estimativa de Valor Justo

Caso geralSubvalorizada

Valor Justo

$291.89

Preço Atual

$96.19

Margem de Segurança

+67.0%

Intervalo de Valor Justo

$189.73 - $394.05

Dispersão entre os métodos de avaliação utilizados, não um intervalo de confiança calibrado estatisticamente.

Métodos de Estimativa

Preço-alvo dos analistas:$104.91
Fluxo de caixa descontado (DCF):$625.12
Multiplicador de lucros (P/E):$140.75
Fórmula de crescimento de Graham:$606.88
Valor da capacidade de gerar lucro (EPV):$150.82
P/B justificado:$166.30
Desconto de dividendos (Gordon):Dados insuficientes para o calcular
P/FFO, fundos de operações:$314.47
Lucros de meio de ciclo:$303.62
Multiplicador sobre as receitas:$168.41
Consenso dos Analistas:Manter (2B / 31H / 7S)
Última Surpresa de Resultados:+12.54%

Métricas de Avaliação

Rácio P/E

7.90

ROE

31.8%

Rácio P/B

2.12

P/FCF

7.50

Margem Bruta

56.1%

ROIC

23.4%

Radar de Rentabilidade

Criação de Valor (Vantagem Competitiva)

ROIC

23.4%

WACC

7.8%

ROIC − WACC

+15.6 pp

O ROIC supera o custo do capital — a empresa está a criar valor para os acionistas.

Critérios de Análise Fundamental

Aprovado (21)

  • EPS shows upward trend
  • EPS CAGR 20.59%
  • ROIC 23.4%
  • Gross Margin 56.1%
  • P/FCF 7.50
  • P/B Ratio 2.12
  • Debt/Equity ratio
  • Operating Margin 17.8%
  • Positive Free Cash Flow
  • Current Ratio
  • Debt/EBITDA
  • Return on Tangible Assets
  • Low reliance on intangibles
  • Price below Graham Number
  • ROE 29.7%
  • Revenue Growth 5Y 20.3%
  • Earnings Surprise avg 6.6%
  • PEG Ratio 0.34
  • Earnings Quality (OCF/NI) 1.40
  • Share Dilution -3.9%
  • Piotroski F-Score 6/9

Reprovado (5)

  • Price CAGR 4.64%
  • CapEx intensity
  • DCF valuation (Overvalued)
  • Analyst Consensus 5% Buy
  • Net Margin Trend 12.8% vs 16.4%

Indisponível (2)

  • Dividend Payout NaN%
  • Interest Coverage

Piotroski F-Score

6/9

Sinais mistos: algumas áreas requerem atenção

score
criteria

Qualidade dos Resultados

1.40

Alta qualidade: resultados respaldados por caixa

Diluição de Ações

-3.9%

A recomprar ações. Favorável ao acionista

Participações institucionais

Governação

Equipa Executiva

NomeCargoIdade
Ms. Meghan C. FrankInterim Co-CEO & CFO48
Mr. Andre MaestriniInterim Co-CEO, President & Chief Commercial Officer61
Mr. Edward DagneseChief Supply Chain Officer59
Ms. Nicole NeuburgerChief Brand & Product Activation Officer43
Mr. Howard Brett TubinVice President of Investor Relations-
Ms. Shannon Higginson J.D.Chief Legal & Compliance Officer-
Ms. Susan GelinasChief People & Culture Officer-
Jennifer BattersbySenior Vice President of Product Engine-
Ms. Stacia JonesVP and Global Head of Inclusion, Diversity, Equity & Action (IDEA)-
Ms. Elizabeth BinderChief Merchandising Officer-

Risco de Auditoria

7

Risco do Conselho

8

Risco de Remuneração

10

Risco dos Direitos dos Acionistas

9

Parte 2 · O preço e o momento de entrar

Esta parte não serve para saber se a empresa vale: serve para escolher quando comprá-la, depois que os fundamentos te convenceram. Dentro: análise técnica, potencial, quedas históricas, exposição gama.

Documentos

  • Relatório anual (10-K)

    Uma visão anual do negócio, dos resultados financeiros e dos riscos da empresa.

    Arquivado em 2026-03-17

    Ver documento
  • Relatório trimestral (10-Q)

    Uma atualização sobre o desempenho financeiro dos últimos três meses.

    Arquivado em 2026-09-03

    Ver documento
  • Relatório de fato relevante (8-K)

    Um aviso sobre um fato relevante, como uma mudança na liderança ou um grande anúncio.

    Arquivado em 2026-09-14

    Ver documento

via SEC EDGAR

Histórico de Resultados

via SEC EDGAR

Latest News

Recent headlines for LULU, sourced from Markets Gazette.

  • 19d agoNEGATIVE
    Lululemon’s new CEO inherits a mess that looks like the one she left at Nike

    Lululemon's newly appointed CEO inherits a challenging turnaround situation, with the company struggling to regain consumer interest in its athletic apparel. The article suggests the new leadership faces significant hurdles, drawing parallels to previous difficulties encountered at Nike. This implies a need for substantial strategic shifts and product innovation to revitalize brand appeal and sales momentum. Investors will be closely watching for concrete plans to address declining demand and competitive pressures in the athleisure market.

  • 20d agoNEGATIVE
    Lululemon’s Newest Bear Sees More Pain Ahead After 81% Rout

    BMO Capital Markets has initiated coverage on Lululemon Athletica Inc. with an underperform rating, signaling potential further declines for the athletic wear company. The analyst cited concerns over Lululemon ceding market share to competitors and experiencing deepening sales declines. This bearish outlook suggests that the company's turnaround efforts may face significant headwinds, potentially impacting its stock performance negatively in the near to medium term. Investors should monitor competitive dynamics and sales trends closely.

  • 23d agoPOSITIVE
    Burry chiama Lululemon il 'trickster' del suo portafoglio: compra il crollo

    Michael Burry, known for his contrarian investment style, has revealed a significant stake in Lululemon Athletica Inc. (LULU), calling it the 'trickster' in his portfolio. Despite LULU shares plummeting over 50% year-to-date due to disappointing product launches, declining North American sales, and a revised earnings forecast pushing the stock below $100, Burry is actively buying. He believes the market is overreacting and pricing current issues as permanent, rather than anticipating a potential recovery. Burry's strategy focuses on acquiring the stock at a depressed valuation, betting on a turnaround rather than immediate earnings growth.

  • 27d agoNEGATIVE
    Lululemon Drops to Eight-Year Low With New CEO Inheriting a Mess

    Lululemon Athletica Inc. has revised its full-year financial outlook downwards for the second consecutive quarter, signaling significant challenges for incoming CEO Heidi O’Neill. The company now anticipates revenue between $10.35 billion and $10.5 billion for the fiscal year ending early 2027, a reduction from its prior forecast. This marks the first reported decline in comparable sales since the pandemic era. The lowered outlook suggests potential headwinds in consumer demand or competitive pressures impacting the athletic apparel giant.

  • 28d agoNEGATIVE
    Lululemon bets on ‘away from body’ pants as customers sour on form-fitting leggings

    Lululemon's stock is under pressure as the company shifts its product strategy towards 'away from body' pants, signaling a potential departure from its core form-fitting leggings. This pivot comes amid customer dissatisfaction with its current fashion assortment and a disappointing outlook provided by the company. Analysts are scrutinizing this strategic change, which could impact sales and brand perception. Investors are watching closely to see if this new direction can reignite growth or alienate its loyal customer base.

via Markets Gazette