Ford Motor Co (F)
UndervaluedFundamental
47
Price
$12.06
Market Cap
$49.37B
Part 1 · What the company is worth
Overview
Ford Motor Company develops, delivers, and services Ford trucks, sport utility vehicles, commercial vans and cars, and Lincoln luxury vehicles in the United States, Canada, the United Kingdom, Mexico, and internationally. It operates through Ford Blue, Ford Model e, Ford Pro, and Ford Credit segments. The company sells Ford and Lincoln internal combustion engine and hybrid vehicles, electric vehicles, service parts, accessories, and digital services for retail customers; develops EV and digital vehicle technologies, and software; and provides telematics and EV charging solutions. It also sells Ford and Lincoln vehicles, service parts, and accessories through distributors and dealers, as well as through dealerships to commercial fleet customers, daily rental car companies, and governments. In addition, it engages in vehicle-related financing and leasing activities to and through automotive dealers. Further, the company provides retail installment sale contracts for new and used vehicles; and direct financing leases for new vehicles to retail and commercial customers, such as leasing companies, government entities, daily rental companies, and fleet customers. Additionally, it offers wholesale loans to dealers to finance the purchase of vehicle inventory; and loans to dealers to finance working capital and enhance dealership facilities, purchase dealership real estate, and other dealer vehicle programs. Ford Motor Company was incorporated in 1903 and is based in Dearborn, Michigan.
No editorial profile for this company yet
Direct competitors
Who this company fights with for the same customers
Generated on September 18, 2026 with claude-haiku-4-5 — shared with all users
Ford's closest rival in its home market, selling Chevrolet, GMC and Cadillac vehicles to the same American buyers and fighting head-on in full-size pickups, where the Silverado and Sierra together outsell the F-Series.
It is the benchmark rival for Ford Model E, competing for the same North American and European electric-vehicle buyers with the Model Y and Model 3 against the Mustang Mach-E and with the Cybertruck against the F-150 Lightning.
Ford's main adversary in Europe, where the two dispute the same mass-market car buyers and the same commercial-van fleets — a rivalry so direct that they share platforms for some models while continuing to sell against each other.
Through Ram, Jeep and Chrysler it competes for the same North American truck and SUV customers, and through Peugeot, Citroën, Opel and Fiat Professional it disputes the European car and commercial-van business that Ford Pro depends on.
The largest foreign brand in the United States, it takes the same mainstream buyers with the RAV4, Highlander and Camry and attacks Ford's pickup business directly with the Tacoma and Tundra.
With the Hyundai and Kia brands it targets the same value-conscious American and European buyers of compact and mid-size SUVs, the segment where Ford's Escape and Explorer earn their volume.
Balance Sheet & Liquidity
Revenue
$189.86B
Trailing 12 months (through 3/31/2026)
Net Income
$-6.08B
Trailing 12 months (through 3/31/2026)
Free Cash Flow
$12.47B
Total Equity
$35.95B
Total Liabilities
$253.18B
Current Ratio
1.09
Interest Coverage
7.31
Debt/EBITDA
24.00
Earnings Per Share
Revenue & Net Income
Free Cash Flow
Income Breakdown
Historical statement
Margins over time
Debt over time
How heavy the debt is
Growth grid
Growth — Revenue
Fair Value Estimation
Fair Value
$18.30
Current Price
$12.06
Margin of Safety
+34.1%
Fair Value Range
$16.54 - $20.06
Spread across the valuation methods used, not a statistically calibrated confidence interval.
Estimation Methods
Valuation Metrics
P/E Ratio
-
ROE
-22.7%
P/B Ratio
1.20
P/FCF
4.71
Gross Margin
8.0%
ROIC
-3.2%
Profitability Radar
Value Creation (Economic Moat)
ROIC
-3.2%
WACC
4.0%
ROIC − WACC
-7.2 pp
ROIC is below the cost of capital — the company is destroying value for every dollar invested.
Fundamental Analysis Criteria
Passed (10)
- P/FCF 4.71
- P/B Ratio 1.20
- Positive Free Cash Flow
- Current Ratio
- Interest Coverage
- Low reliance on intangibles
- DCF valuation (Undervalued)
- Revenue Growth 5Y 8.1%
- Earnings Surprise avg 63.1%
- Share Dilution -1.6%
Failed (13)
- EPS shows upward trend
- Price CAGR 1.42%
- ROIC -3.2%
- Gross Margin 8.0%
- Debt/Equity ratio
- Operating Margin -3.8%
- CapEx intensity
- Debt/EBITDA
- Return on Tangible Assets
- ROE -18.9%
- Analyst Consensus 41% Buy
- Net Margin Trend -3.2% vs 2.7%
- Piotroski F-Score 3/9
Unavailable (4)
- Dividend Payout NaN%
- Price below Graham Number
- PEG Ratio (need PE > 0 and growth > 0)
- Earnings Quality (OCF/Net Income)
Piotroski F-Score
Serious financial concerns
Earnings Quality
Low quality: investigate accounting
Share Dilution
Buying back shares. Shareholder friendly
Institutional Holdings
Governance
Executive Team
| Name | Title | Age |
|---|---|---|
| Mr. William Clay Ford Jr. | Executive Chairman | 68 |
| Mr. James Duncan Farley Jr. | President, CEO & Director | 63 |
| Ms. Sherry House CPA | Chief Financial Officer | - |
| Mr. John Douglas Field | Chief EV, Digital & Design Officer | 59 |
| Ms. Alicia S. Boler Davis | President of Ford Pro | 55 |
| Mr. Ashwani Kumar Galhotra | Chief Operating Officer | 60 |
| Mr. Kyle Crockett | Chief Accounting Officer | 51 |
| Ms. Maria A. Ricciardone | Chief Investor Relations Officer | 49 |
| Mr. Steven P. Croley | Chief Policy Officer & General Counsel | 59 |
| Ms. Sarah E. Fortt | Corporate Secretary & Chief Compliance Officer | - |
Audit Risk
10
Board Risk
10
Compensation Risk
8
Shareholder Rights Risk
10
Part 2 · The price and when to enter
This part won't tell you whether the company is worth owning: it helps you choose when to buy it, once the fundamentals have convinced you. Inside: technical analysis, potential, historical drawdowns, gamma exposure.
Documents
- View document
Annual Report (10-K)
A yearly overview of the business, its financial results, and the risks it faces.
Filed on 2026-02-11
- View document
Quarterly Report (10-Q)
A snapshot of financial performance for the most recent three-month period.
Filed on 2026-07-29
- View document
Current Report (8-K)
An announcement of a major event, such as a leadership change or big news.
Filed on 2026-07-28
via SEC EDGAR
Income History
via SEC EDGAR
Latest News
Recent headlines for F, sourced from Markets Gazette.
- 18h agoNEGATIVEFord’s 45% Rally Wiped Out as Hopes for an AI Windfall Fizzle
Ford Motor Co. has seen its recent 45% stock rally completely reversed. The decline is attributed to mounting economic pressures affecting US automakers and diminished expectations of significant financial gains from the artificial intelligence sector. Investors are reassessing the company's valuation in light of these headwinds, suggesting that the previous surge was not supported by fundamental improvements or a clear AI-driven growth strategy.
- 18h agoNEGATIVEFord’s 45% Rally Wiped Out as Hopes for AI Windfall Fizzle
Ford Motor Co. shares have seen their recent 45% surge completely reversed. This sharp decline is attributed to mounting economic challenges facing US automakers and diminishing expectations of significant financial gains from the artificial intelligence sector. Investors are reassessing the company's prospects amid these headwinds, leading to a significant sell-off that has erased prior gains and introduced uncertainty about future performance.
- 1d agoNEUTRALFord CEO Jim Farley teams with Jamie Dimon on $2 billion initiative as he fears the ‘backbone of the American Dream’ is crumbling
Ford CEO Jim Farley has joined forces with JPMorgan Chase CEO Jamie Dimon on a $2 billion initiative aimed at bolstering skilled trades in America. Farley expressed concerns that the 'backbone of the American Dream' is eroding due to a shortage in skilled labor. A recent report indicates that approximately 1.7 million skilled-trade positions will need to be filled annually through 2035. This partnership highlights a significant societal and economic challenge that could impact various industries, including automotive manufacturing, by addressing potential labor gaps.
- 8/24/2026NEGATIVEFord’s $3 billion Canadian gamble is getting caught in trade-war crosshairs
Ford's significant $3 billion investment in Canadian operations is now facing potential disruption due to escalating trade tensions and new U.S. tariffs on Canadian goods. While the broader economic impact on the U.S. might be limited, the specific imposition of 50% levies creates uncertainty for Ford's Canadian manufacturing and supply chain. This geopolitical risk could impact production costs, export competitiveness, and ultimately, the profitability of its North American segment, raising concerns for investors about the return on its substantial Canadian capital expenditure.
- 7/31/2026POSITIVEFord’s Newest Bull Citi Sees Stock Rally Gaining Momentum
Citi analyst Michael Ward initiated coverage on Ford Motor Co. with a 'buy' rating and a $20 price target, suggesting a potential 25% upside from current levels. Ward cited Ford's strategic shift towards higher-margin trucks and SUVs, alongside its progress in developing electric vehicle technology, as key drivers for future growth. The analyst also highlighted the company's disciplined cost management and improving free cash flow generation. For investors, this positive outlook from a major financial institution indicates strong potential for capital appreciation in Ford's stock.
- 7/29/2026POSITIVEFord Hikes Outlook on Strong SUV Demand
Ford Motor Company has raised its profit outlook for the second time this year, signaling strong financial performance. This upward revision is primarily attributed to sustained high consumer demand for the company's profitable SUV models. The positive outlook suggests that Ford is effectively navigating market dynamics and capitalizing on consumer preferences for its higher-margin vehicles, potentially leading to increased investor confidence and a favorable stock performance.
- 7/29/2026POSITIVEFord Shares Climb as Profit-Rich SUVs Drive Outlook Higher
Ford Motor Co. has raised its profit outlook for the second time this year, driven by robust consumer demand for its high-margin sport-utility vehicles and pickups. This optimistic forecast accompanies better-than-expected quarterly earnings, highlighting the automaker's success in capitalizing on resilient market trends. The strategy mirrors that of rival General Motors Co., which made a similar upward revision last week. Investors are likely to view this development positively, signaling strong operational performance and effective product mix management.
via Markets Gazette